Want to publish an ebook for iOS?

I’ve been doing some research into self-publishing The Hopeful Romantic onto the iPad. Conclusion? Sell it like a magazine, by creating an app on the iOS store. This company agrees…

The App Store sells way more books than the iBookstore

Open Air sells 10 to 30 times more books through the App Store than through the iBookstore. Open Air started out only publishing its titles as iPad apps and selling them in the App Store. Then, when Apple launched its publishing platform iBooks Author, Open Air decided to adapt its titles for the iBookstore and for Kindle.

via Want to publish an ebook for iOS? Surprising tips from iPad publisher Open Air — paidContent.